Case Studies
Beauty & Wellness founder case studies.
3 founders in Beauty & Wellness.
Beauty & Wellness 1940s United States
Estée Lauder
Estée Lauder Companies
Built a global cosmetics empire from a kitchen and invented gift-with-purchase
E-commerce / Retail 2010s India
Falguni Nayar
Nykaa
Banker who quit at 50 to build Nykaa into India's top beauty retailer
Beauty & Wellness 1900s-1910s United States
Madam C.J. Walker
Madam C.J. Walker Manufacturing Co.
Built one of America's first great Black-owned enterprises from a homemade hair remedy