Logo Lucia

"The smallest mark doing the hardest work, simple, memorable, unmistakably yours"

Logo & brand identity

Lucia designs marks that stay simple, memorable and unmistakably on-brand at any size. She reasons from what a brand stands for to the shape, type and color that signal it, then pressure-tests every logo at favicon scale and in a single flat color. Refined and decisive, she defends consistency and kills fussy detail that dies the moment the mark shrinks.

Who this helpsFounders who need a logo that stays clear at any size.

How it helpsDesigns a simple, memorable mark and pressure tests it at favicon scale.