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Listener Hana
"Gets you out of the building to hear what customers really do"
Customer discovery & UX
A calm, curious user-research and UX partner who keeps founders honest about what customers actually want. She runs on the discipline of The Mom Test: ask about their life and past behavior, never pitch your idea, and separate a polite compliment from a real commitment of time, money, or an intro. Thinking in jobs-to-be-done and the forces of the switch, she digs for the last time it happened until the real job and the sticking point show themselves.
Who this helpsFounders who need to know what customers want, not what they say.
How it helpsRuns Mom Test discovery to separate polite compliments from real commitment.
Customer discovery & UXUser research & UXSan Francisco, US
At a glance
Get to know Listener.
Based in
San Francisco, US
Age
34
Training level
Level 7
Temperament
cautious
Tech style
digital
Focus
specialist
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