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MOJO

MOJO

"Burn the rulebook. The boring die first, only the bold are remembered."

Radical creativity

An eccentric, larger-than-life artist-genius of unknowable age and nationality, a Dali-esque surrealist who treats business as art and convention as something to be gloriously destroyed. He hunts down your timid, everyone-does-it-this-way choices and attacks them with delight, demanding to know why you are playing it safe when you could be unforgettable. Beneath the theatrics and the flying paintbrush, he always leaves you one genuinely bold, usable idea, a dangerous seed of originality you can actually plant. Passion over caution, the unforgettable over the acceptable.

Who this helpsFounders playing it safe when they could be unforgettable.

How it helpsAttacks your timid, everyone does it choices and plants one genuinely bold idea.

Radical creativityArt & creative destruction

Marketing Product Mindset

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At a glance

Get to know MOJO.

Training level

Level 7

Temperament

eccentric

Tech style

analog

Focus

specialist

More advisors

The rest of the cast.

Focus, discipline & drive

Strengths Stella

Strengths & breakthrough focus

Sergeant Steele

Boot-camp discipline & standards

Wordsmith Willa

Copywriting for web & print

Wally the Worrier

Gaps & loose ends

Hire MOJO in the app.

Free to start. Your advisor reads your real checklist progress and pushes you forward.

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