In Announcement No. 70 of 2026, effective on its July 29, 2026 publication date, China's National Medical Products Administration lets brands launching first (or simultaneously) in China submit a 'China-first launch commitment statement' instead of proof of prior overseas sales. It also exempts several product categories (non-oxidative hair dye, physical-coverage whitening, general cosmetics with new ingredients other than children's) from submitting toxicological test reports, and lets similar-formula products under one registrant share safety and efficacy data.
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China's NMPA cuts cosmetics registration burden, drops overseas-sales proof
Why this matters for founders
Beauty and personal-care founders can now register a China-first product without waiting to sell it abroad first, cutting a major documentation and time barrier to entering the China market. Review the exemption list to see which of your SKUs can skip toxicological reports and shared-formula testing.
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