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Launch your product with confidence

App Store, Google Play, and Product Hunt launches that pass review and land attention, prepared so launch day works in your favor.

Launch guides

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Across the site

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Case studyEstée LauderEstée Lauder CompaniesCase studySteve JobsAppleChecklistLaunch a food truck, start servingGet your food truck from idea to first service day, covering permits, equipment, menu, and the spots that sell.ChecklistOpen a hair salon that books fullOpen a salon that stays booked, from location and licenses to chairs, staffing, and the marketing that fills the calendar.ChecklistOpen a restaurant, step by stepA clear path to opening your first restaurant, from concept and licenses to build out, staffing, and opening day.ChecklistOpen an online store, start sellingOpen an online store and reach your first sales, from products and platform to payments, shipping, and launch.ChecklistThe SaaS launch checklist that shipsEvery step from idea validation to your first paying customer, seeded into your workspace in the order that keeps you moving.ToolCarrdA dead-simple builder for single-page sites, landing pages, link-in-bio pages, and simple portfolios.ToolFigmaFigma is a collaborative, browser-based design tool for UI/UX design, wireframes, prototypes, and diagramming (via FigJam), used heavily for app and website design.ToolLaterLater is a social media scheduler with a strong focus on visual planning for Instagram and other image-first platforms, including a drag-and-drop content calendar and link-in-bio tool. It supports scheduling, a media library, and analytics.ToolPayPalA widely trusted online payment service that lets businesses accept payments from customers' PayPal balances and cards.ToolShopifyA hosted ecommerce platform for building and running an online store, from a single product to a full catalog.ToolSquareA payments and point-of-sale platform for taking card payments in person and online, with a free magstripe reader for eligible new users.ToolSquarespaceAn all-in-one website builder known for polished, designer-quality templates for sites, portfolios, and stores.ToolStripeA payment processing platform for accepting card and online payments in apps, websites, and subscriptions.ToolTrelloA visual task and project manager based on Kanban boards, lists, and cards you drag between columns.ToolWixA drag-and-drop website builder for creating business sites, portfolios, and online stores without code.ToolWordPress.comA hosted version of WordPress for building blogs and content-driven websites without managing your own server.TermGo-to-Market (GTM) StrategyYour plan for how you'll reach, sell to, and win customers, the bridge from product to revenue.TermMVP (Minimum Viable Product)The simplest version of your product that delivers core value and lets you test key assumptions with real users.